Project scope
Categories
Communications Digital marketing Creative writing Social media marketingSkills
digital content marketing content creation email marketing public relations campaigns video production viral marketing customer engagement iterative design canva (software)Our company advertises thousands of products online. We hope to revamp our social media and email marketing content to attract more customers.
We would like students to help us create content that is aligned with our vision, mission, and sector.
This will involve several different steps for the students, including:
- Familiarizing themselves with our company’s products, marketing goals and target market.
- Researching factors affecting the quality of digital content.
- Recommending changes to existing digital content and designing new social media posts and emails.
- Recommending and designing new digital content not already used by our company.
Bonus steps in the process would also include:
- Testing and improving designs based on feedback.
By the end of the project, students should demonstrate:
- Content exhibits including video and visual design exhibits
- Learning how to create portable content that can be equally used in related outreach through other channels such as personalized email campaigns
- Execution of content in campaigns and learning from the most direct form feedback as measured by engagement with the content
- Demonstrating improvements in content that further virality among engagement outcomes
- Understanding of our company’s products and goals
- Understanding of factors affecting the quality of digital content
- Recommendations for improving existing digital content
- Recommendations and designs for new digital content
Bonus steps would include:
- Improving designs based on testing feedback
Final deliverables should include
- Content exhibits including video and visual design exhibits
- Learning how to create portable content that can be equally used in related outreach through other channels such as personalized email campaigns
- Execution of content in campaigns and learning from the most direct form feedback as measured by engagement with the content
- Demonstrating improvements in content that further virality among engagement outcomes
- A longer form content exhibit (e.g., a video approximating 10-minutes as recommended by the template)
Providing specialized, in-depth knowledge and general industry insights for a comprehensive understanding.
Direct involvement in project tasks, offering guidance, and demonstrating techniques.
Scheduled check-ins to discuss progress, address challenges, and provide feedback.
Supported causes
The global challenges this project addresses, aligning with the United Nations Sustainable Development Goals (SDGs). Learn more about all 17 SDGs here.
About the company
Why SaveAway®?
Named Top Fintech Forward Company To Watch by AMERICAN BANKER,et.al., Inspirave's patented SaveAway® — social saving and retail e-commerce platform — empowers Saving More to afford important purchases responsibly, without the necessity of credit (which becomes the slippery slope to debt for far too many.) With over 25,000 having signed-up to gain early access, SaveAway® represents V-1.0 of an end-to-end ecosystem to fundamentally re-imagine retail e-commerce, unifying intelligent financial planning with the path-to-purchase: One in which the groundswell against instant-gratification and debt is manifest through the social edifice of relentless consumer advocacy and innovation to further financial wellness:
● Our latest release has been cited in recent News for empowering users through the advice of their trusted social network: Important purchases, that may have been out-of-reach otherwise, are fulfi led. SaveAway® was most recently cited in Top-100 for Startup of The Year by the CTA and Tech.Co. Recognized in 2020 among Top Retail Tech Innovations at The NRF Big Show, and cited by FORBES among leading Fintech solutions. SaveAway®'s product-suite is informed by its team's track-record across retail + financial technology, having elicited consistent acclaim from leading forums including South by Southwest, Finovate, EFMA, Kauffman Foundation, et.al. Retail brands partnering with SaveAway® — including Best Buy, eBay, Reverb, etc., and MICROSOFT and STRIPE for technology+payments — are equaly distinguishing themselves for the SaveAway® platform's social impact, and realizing new revenue-streams, with its pioneering technology enabling sales and customers they would not have had otherwise. Together, we are furthering a more perfect union by melding union financial and social capital to ensure no purchase-goal is out of reach by #Saving For What Matters. What makes the opportunity to SaveAway®special? You WILL want‒ and have‒ the real opportunity to... • Knock-it-out-of-the-park not just every other week or even every other day, but every single day you come to work in the development and launch of SaveAway®'s criticaly acclaimed and socially impactful technology platform development to engage hundreds of thousands of new users with SaveAway®
• One constant across our engineering, design, creative and business growth roles is the opportunity to work directly with the Leadership Team – who have decades of experience at the top of their craft-- but perhaps even more importantly are committed to personal coaching/mentoring to ensure your personal success as much as that of SaveAway®’s
• Solve some of the most intellectually stimulating problems in technology and commerce that is backed by patents published not just in this country but across the globe
• Have not just another job but a personal learning & growth opportunity of a lifetime by riding a rocket-ship that has elicited critical acclaim across the industry as much as worldwide
• Leave an impact with a real sense of personal as much as professional accomplishment in shipping a product that in no uncertain terms makes the world a better place by keeping people out of the debt-trap and realize their fullest potential...
IF the above are important to you THEN by all means... join our movement to #SaveAway #ForWhatMatters