Project scope
Categories
Branding & style guides Digital marketing Lead generation Copy writing Social media marketingSkills
canva (software) scheduling content creation lead generation social media campaigns social media templatesThis project supports our mission by producing engaging, visually aligned, and platform-optimized content for its social media channels. Students will translate strategic recommendations into branded Instagram and LinkedIn posts. The focus will be on developing visually compelling and message-consistent assets that reflect the holistic, healing-oriented tone of the brand. This content will be used to build a stronger online presence and support lead generation efforts.
Create branded templates for Instagram and LinkedIn using tools like Canva or Adobe Suite.
Design 10–15 reusable post types (e.g., quote cards, service highlights, wellness tips).
Develop copy for each post, including captions and hashtags.
Prepare a content scheduling guide with recommendations on timing and frequency.
Deliver a final creative package with editable files and publishing guidelines.
Direct involvement in project tasks, offering guidance, and demonstrating techniques.
Providing access to necessary tools, software, and resources required for project completion.
About the company
Wellness and leadership coach