Oscorm aims to enhance its SEO services tailored specifically for businesses in Los Angeles. The project focuses on developing a comprehensive SEO strategy that leverages local search trends and consumer behavior. The goal is to increase the online visibility of Los Angeles-based businesses, driving more local traffic to their websites. Learners will analyze current SEO practices, identify gaps, and propose innovative solutions to improve search engine rankings. The project will involve researching local keywords, optimizing website content, and understanding the competitive landscape. By applying classroom knowledge of digital marketing and SEO, learners will gain practical experience in crafting effective SEO strategies for a specific geographic market.

The deliverables for this project include a detailed SEO strategy report tailored for Los Angeles businesses. This report will outline recommended keyword optimizations, content improvements, and competitive analysis findings. Additionally, learners will present a slide deck summarizing their strategy and proposed implementation plan. The deliverables will provide Oscorm with actionable insights to enhance their SEO services for local clients.