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EdTek Services
Toronto, Ontario, Canada
President
(52)
4
Project
Academic experience
60 hours of work total
Learner
Anywhere
Advanced level

Project scope

Categories
Videography Communications Digital marketing Marketing strategy Social media marketing
Skills
marketing copy editing visual storytelling
Details

EdTek Services is looking to enhance its marketing efforts by creating engaging and informative short videos. The goal of this project is to produce 2-3 minute videos that effectively communicate the value of EdTek's educational technology solutions to potential clients. These videos should highlight key features, benefits, and unique selling points of EdTek's products and services. The project will require a creative approach to scriptwriting, storyboarding, and video production, ensuring that the final videos are both visually appealing and informative. The videos will be used across various digital platforms, including social media and the company's website, to attract and engage a wider audience. This project provides an excellent opportunity for learners to apply their knowledge of digital media production, marketing strategies, and communication skills in a real-world setting.

Deliverables

The project deliverables include the creation of two to three high-quality marketing videos, each lasting 2-3 minutes. These videos should include a well-crafted script, engaging visuals, and clear messaging that aligns with EdTek Services' brand identity. Additionally, a storyboard for each video should be provided, outlining the visual and narrative flow. The final videos should be in a format suitable for online distribution, ensuring compatibility with various digital platforms.

Mentorship
Domain expertise and knowledge

Providing specialized, in-depth knowledge and general industry insights for a comprehensive understanding.

Hands-on support

Direct involvement in project tasks, offering guidance, and demonstrating techniques.

Tools and/or resources

Providing access to necessary tools, software, and resources required for project completion.

Regular meetings

Scheduled check-ins to discuss progress, address challenges, and provide feedback.

Supported causes

The global challenges this project addresses, aligning with the United Nations Sustainable Development Goals (SDGs). Learn more about all 17 SDGs here.

Industry, innovation and infrastructure

About the company

Company
Toronto, Ontario, Canada
2 - 10 employees
Education, Technology
Representation
Small Business

Founded in 2003, EdTek provides an LMS software training solution and LMS Support Services to small and medium-sized organizations. For nearly 25 years, our founders have talked about how it takes more than eLearning software to achieve quality online courses and outcomes. They realized very early in the story that small and medium-sized organizations needed a partner dedicated to their specific requirements rather than just a software vendor.

EdTek's full-service, turn-key SaaS solution includes the learning management system, system monitoring and maintenance, free upgrades, instructor training, course development support, Technical Support for learners and staff, and a dedicated Client Service Consultant to help your staff run your online programs.

And, your LMS Library comes stocked with 340+ Soft Skills courses so your learners can enhance their personal and workplace development.

EdTek's "shared services"​ model works to split the cost of our premier eLearning solutions among a constantly growing group of training and education providers. This shared services or shared cost approach enables even the smallest organization to afford one of the best learning management systems and support packages available in the market today.

Our annual or pay-as-you-go pricing models ensure that you have flexible options and that our partners never pay for more services than they actually need or use. With this pricing model, our partners can draw a very tight box around their financial risk and better predict their future costs as they grow successful online training and education programs.