Project scope
Categories
Product management Market research Competitive analysis Market expansionSkills
competitive analysis value propositions economic growth scalability real estate artificial intelligenceThe goal is to refine and validate Cake’s monetization strategy with relevant real estate market insights.
Identify scalable, high-impact partnerships with real estate stakeholders and local businesses in a specified region (to be advised).
Align monetization strategies with stakeholder value-drivers to determine Cake’s licensing / Partnership / sponsorship model.
- Analyze compelling insights and use cases for cake in the multifamily housing market (30M+ units in the U.S.), with a focus on senior and condo communities.
- Identify strategic opportunities to partner with property managers and community boards.
- Study motivations of real estate stakeholders and create targeted engagement strategies.
- Propose three monetization strategies, including licensing to property managers and local business partnerships / sponsorships.
- Develop a compelling 1-page investor summary that reflects the feasibility of Cake’s monetization strategy and potential for market growth.
- Design a strategic outreach plan for onboarding real estate and business partners in key launch regions with embedded stakeholder motivations.
Scheduled check-ins to discuss progress, address challenges, and provide feedback.
Supported causes
The global challenges this project addresses, aligning with the United Nations Sustainable Development Goals (SDGs). Learn more about all 17 SDGs here.
About the company
Cake is an online community platform transforming condominium and apartment living. Cake's AI powered community assistant delivers personalized engagement, strengthens neighbor relationships and promotes a secure environment. Cake's licensing and sponsorship model enables property managers and local businesses to sponsor programs and authentically engage residents.