Wild Fauna Nature Play Brand Revitalization

Wild Fauna Nature Play, a company dedicated to promoting nature-based play and learning experiences for children, seeks to refresh its visual identity to better reflect its mission and values. The current logo and branding materials are outdated and do not fully capture the essence of the company's commitment to nature and play. The goal of this project is to update the company logo and develop a comprehensive brand guide that will serve as a foundation for all future marketing and communication efforts. This project provides an opportunity for learners to apply their design and branding knowledge to create a cohesive and modern visual identity. The team will conduct research on current design trends in the nature and education sectors, ensuring the new brand aligns with industry standards and resonates with the target audience. The project will involve collaboration, creativity, and strategic thinking to deliver a refreshed brand that enhances the company's presence in the market.

Social Media Engagement Strategy for Wild Fauna Nature Play

Wild Fauna Nature Play aims to enhance its social media presence on Facebook and Instagram to better engage with its audience and promote its mission of connecting children with nature. The current challenge is to create a consistent and effective outreach strategy that resonates with the target audience, increases follower engagement, and ultimately drives more traffic to their programs and events. The project will involve researching current social media trends, analyzing the existing content strategy, and identifying areas for improvement. Learners will apply their knowledge of digital marketing and social media analytics to develop a comprehensive engagement plan. The goal is to create a strategy that not only increases visibility but also fosters a community of nature enthusiasts who actively participate in Wild Fauna Nature Play's initiatives.