Website Development

Our company advertises our locally produced chili oil on our website and social media. We hope to update and revamp our existing website to attract more customers. We would like to work with students to develop a new website that is easy to maintain while providing an appealing interface for users. This can be achieved through common site building tools such as Wix, Webflow, and WordPress. This will involve several different steps for the students, including: Researching different site-building tools and their associated advantages / disadvantages. Conducting a needs analysis to determine which platform is most suitable. Building a website, with our assistance in providing the content. Providing training on updating and maintaining the website. Bonus steps in the process would also include: Testing prototypes with customers and refining ideas with feedback.

Digital Content Creation

Our company advertises our chili oil to a market primarily in Alberta but expanding across the country. We hope to revamp our social media and ecommerce marketing content to attract more customers. We would like students to help us create content that is aligned with our vision, mission, and sector. This will involve several different steps for the students, including: Familiarizing themselves with our company’s products, marketing goals and target market. Researching factors affecting the quality of digital content. Recommending changes to existing digital content and designing new social media posts and emails. Recommending and designing new digital content not already used by our company. Bonus steps in the process would also include: Testing and improving designs based on feedback.

Website Content Development

The main goal for the project is to create engaging and informative website content and written digital content for Seven Spice Ltd. The content should showcase the unique flavor and versatility of Seven Spice Chili Oil, while also highlighting the company's story and mission. The project will involve the following tasks: - Researching and understanding the brand story and product offerings of Seven Spice Ltd. - Creating a content calendar for social media platforms, including Instagram, Facebook, and Twitter, to ensure consistent and strategic content sharing. - Developing written digital content such as blog posts, product descriptions, and website copy that effectively communicates the value of Seven Spice Chili Oil. - Collaborating with the marketing team to align content creation with overall marketing strategies and campaigns. - Engaging with the audience through social media interactions and responding to comments and messages.