SME Tourism Businesses, Professional Events, Festivals and Sporting Events Data Growth Initiative

Roamlii is a digital command centre, supporting the end-to-end digital needs of small to medium sized Canadian tourism businesses...from  Discovery & Promotion , to  Lead & Inquiry Management , to  Booking & Scheduling . As we evolve our own technology, and leverage strategic integrations, our focus is the holistic support and growth of the Canadian tourism industry. We're the first and only software company to create a powerful operational command centre for tourism businesses, and we aim to become the most useful platform for local and micro-tourism. Existing platforms primarily showcase popular experiences, leaving much of the industry unsupported. Roamlii stands apart by championing and promoting smaller businesses, aiming for inclusivity across the diverse tourism landscape. In a world dominated by financially-driven algorithms and ads, travellers often miss out on lesser-known, but exceptional, experiences. Roamlii seeks to rectify this imbalance by offering a fairer representation, ensuring a broader discovery of brilliant destinations. Roamlii’s mission is to revolutionize the current landscape of tourism platforms, advocating for fairness and a more comprehensive view of available travel experiences, while providing a full suite of promotional and lead management tools for its business partners, and a suite of discovery tools for its travellers. The journey of an early stage startup often means a low level of awareness, particularly with a marketplace, where there are two distinct sides of the market that need to be established. So we often have to showcase what we can do, and what our value is first, in order to help people understand more clearly, and engage them to then participate. One area we're extremely eager to evolve more fully into is expanding our data of Canadian Tourism Businesses, Professional Events, Festivals and Sporting Events. There are thousands of events and festivals offered year round across Canada, but they're often poorly marketed, fragmented across multiple platforms, and people frequently find out about them AFTER they've taken place. So Roamlii aims to be the singular aggregator for as many of them as possible. These events could span public dance showcases, food festivals, arts and craft fairs, music festivals, street fairs, cultural expos, networking and business events, conferences, rugby games, tennis tournaments, and so much more. And so, the next epic in our developmental journey is curating the wealth of events, festivals and sports across Canada onto our platform, and we also want to expand our connection with small to medium sized Canadian tourism businesses, and we need your help! Student Responsibilities: Design a Data Collection Strategy: Identify sources and plan for gathering event details across Canada (name, date, location, pricing, organizers etc.). Develop Web Scrapers: Write Python scripts to extract event data from online sources. Clean & Structure Data: Process raw data into a consistent, usable format. Plan for Continuous Updates: Propose a method to keep the event database current. Bonus steps could be getting us started with aggregating Sports as well

Roamlii Adventures - Experiential Scavenger Hunts

Roamlii is a digital command centre, supporting the end-to-end digital needs of small to medium sized Canadian tourism businesses...from  Discovery & Promotion , to  Lead & Inquiry Management , to  Booking & Scheduling . As we evolve our own technology, and leverage strategic integrations, our focus is the holistic support and growth of the Canadian tourism industry. We're the first and only software company to create a powerful operational command centre for tourism businesses, and we aim to become the most useful platform for local and micro-tourism. Existing platforms primarily showcase popular experiences, leaving much of the industry unsupported. Roamlii stands apart by championing and promoting smaller businesses, aiming for inclusivity across the diverse tourism landscape. In a world dominated by financially-driven algorithms and ads, travellers often miss out on lesser-known, but exceptional, experiences. Roamlii seeks to rectify this imbalance by offering a fairer representation, ensuring a broader discovery of brilliant destinations. Roamlii’s mission is to revolutionize the current landscape of tourism platforms, advocating for fairness and a more comprehensive view of available travel experiences, while providing a full suite of promotional and lead management tools for its business partners, and a suite of discovery tools for its travellers. The next epic in our developmental journey is called Roamlii Adventures. This epic will take Roamlii into new territory where we evolve our offerings into the B2C realm, with a direct to consumer experiential product. Introducing Roamlii Adventures: A New Way to Explore Roamlii Adventures is a fresh, tech-enabled take on the classic road trip—part scavenger hunt, part curated itinerary, and all adventure. Blending the charm of handcrafted travel with the ease of modern tech, we’ve reimagined how people explore. Travellers unlock a self-guided series of surprise destinations, each revealed one pin at a time on an interactive digital map. Quirky landmarks, hidden gems, small-town eateries, and natural wonders—complete one stop to unveil the next. It’s the anticipation that makes the adventure magical. Designed for day-trips in and around cities, Roamlii Adventures weaves together discovery, storytelling, and delight—powered by our platform and backed by the itinerary-building capabilities of Roamer AI. This isn’t just sightseeing—it’s slow travel with purpose. Fun, accessible, shareable, and scalable across Canada. Roamlii Adventures marks our entry into experience-based tourism—an innovative product line built to attract travellers, connect communities, and unlock new pathways for growth. Tasks & Activities for Learners Research local destinations : Unearth unique, lesser-known attractions in and around selected cities—such as murals, local eateries, scenic views, historical curiosities, and community landmarks. Curate themed routes : Create 2–3 Roamlii Adventures per city, each with a distinct theme and 4–6 surprise stops. Write traveller-friendly content : Draft short, engaging descriptions (50–100 words) for each stop, including helpful travel tips and fun facts. Map & validate locations : Verify coordinates (lat/long) for usability within our platform, so we can plot the stops on our digital map. Assess feasibility : Ensure each stop is accessible, open to the public, and safe for self-guided travel. Document important information, such as wheel chair accessibility, family friendliness, pet friendly (dogs on leash), washrooms, etc. Suggest titles and summary blurbs : Craft compelling names and one-paragraph summaries for each adventure. Bonus steps in the process would also include: Build a catalogue of adventures and/or experiences to review further down the road

Website-Based Booking Widget for Roamlii Experiences (Phase 1)

This project involves building a lightweight, embeddable booking widget that partners can add to their own websites. The widget will display live scheduling and availability for travel experiences sourced directly from the Roamlii marketplace’s database. When users click the booking button, they will be redirected to the existing Roamlii booking system to finalize their reservation and process payment.

Lead Generation Project (Phase 5)

Pathfinder365 is a digital command centre, supporting the end-to-end digital needs of small to medium sized Canadian tourism businesses...from  Discovery & Promotion , to  Lead & Inquiry Management , (and soon) to  Booking & Scheduling . As we evolve our own technology, and leverage strategic integrations, our focus is the holistic support and growth of the Canadian tourism industry. We're the first and only software company to create a powerful operational command centre for tourism businesses, and we aim to become the most useful platform for local and micro-tourism. Existing platforms primarily showcase popular experiences, leaving much of the industry unsupported. Pathfinder stands apart by championing and promoting smaller businesses, aiming for inclusivity across the diverse tourism landscape. In a world dominated by financially-driven algorithms and ads, travellers often miss out on lesser-known, but exceptional, experiences. Pathfinder365 seeks to rectify this imbalance by offering a fairer representation, ensuring a broader discovery of brilliant destinations. Pathfinder365’s mission is to revolutionize the current landscape of tourism platforms, advocating for fairness and a more comprehensive view of available travel experiences, while providing a full suite of promotional and lead management tools for its business partners, and a suite of discovery tools for its travellers. With this project, we're looking to define and develop a webinar strategy to engage with the tourism industry and establish a greater collaborative and allyship presence with small to medium sized Canadian tourism businesses. This will involve several different steps for the students, including: Familiarizing themselves with our company’s target market, brand guidelines, and products and services Research webinar deployment methodologies Define the appropriate approach for us to deploy a monthly webinar program that lends towards our lead generation and conversation strategy Implement the webinar program Develop a systematic process to continuously review and update our webinar strategy, so it's an efficient engine to manage, maintain and update Plan out a 12-month cycle of webinar themes Bonus steps in the process would also include: Build a catalogue of webinar themes to review further down the road