Project scope
Categories
Communications Digital marketing Marketing strategy Social media marketingSkills
performance metric brand management marketing communication social media outreach influencer marketingEliot Beauty aims to restore confidence and self-esteem through skincare, wellness, and transformative aesthetic services. This project will help scale the brand’s mission by expanding its digital reach through trusted voices; affiliates and influencers, who connect directly with our ideal audience. Students will gain real-world experience in partnership development, brand communications, and performance marketing.
- Identify and evaluate 50+ relevant affiliates and micro-influencers in skincare, beauty, and wellness niches.
- Initiate and manage outreach via email or social platforms with personalized messaging.
- Onboard selected partners with affiliate links, promo codes, media kits, and brand guidelines.
- Manage ongoing partnerships: coordinate campaign timing, collect content for approval, and ensure messaging consistency.
- Monitor performance metrics including traffic, sales, conversion rate, and ROI.
- Recommend improvements to outreach templates, affiliate tracking systems, or incentives.
Sharing knowledge in specific technical skills, techniques, methodologies required for the project.
Scheduled check-ins to discuss progress, address challenges, and provide feedback.
About the company
Eliot Beauty is a clinically specialized skincare and haircare brand committed to restoring confidence and self-esteem through science-backed, high-performance products.
Developed in collaboration with our valued clientele at the Eliot Beauty Clinic, our formulations address a range of concerns including: hyperpigmentation, hair thinning, scarring, and acne, using our proprietary complexes like PGFC-5, SYNERGY-8, and DPC-10.
We believe in simplifying beauty routines without compromising results. Each product is vegan, cruelty-free, and crafted with premium ingredients to deliver real, tested outcomes. Our mission is to empower individuals to feel beautiful and confident in their own skin through transformative care.